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principles and practice of sport management 6th edition pdf
*Principles and Practice of Sport Management* (6th Edition) is a comprehensive textbook that explores the theories, strategies, and practical aspects of managing sports organizations. Authored by Lisa P. Masteralexis, Carol A. Barr, and Mary Hums, it covers a wide range of topics including sport marketing, governance, event planning, facility management, and the legal and ethical issues in sports management. The book emphasizes the integration of theory and practice, offering both case studies and real-world applications to help readers understand the complexities of managing in the sports industry. With updated content reflecting current trends and challenges in the field, the sixth edition is a valuable resource for students and professionals looking to gain insights into the dynamic world of sports management.
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