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jeffrey m. perloff managerial economics and strategy global edition pdf
*Managerial Economics and Strategy* by Jeffrey M. Perloff is a comprehensive textbook that applies microeconomic principles to managerial decision-making and strategic thinking. It focuses on the analysis of market structures, pricing strategies, competitive dynamics, and the strategic behavior of firms. The book combines theoretical frameworks with real-world examples to show how managers can use economic tools to make informed decisions in various market environments. Topics like game theory, price discrimination, oligopoly, and monopolistic competition are explored to help readers understand and predict firm behavior in competitive settings. The global edition includes additional content relevant to international markets and practices.
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